Tuesday, March 20, 2007

Blue Billion


Hu Ha India Aaya India - Pespi , Anchor Team and Seagrams That was then.
Cricket fever is on everywhere. I am not an ardent cricket fan and neither am I here to discuss their performance . I am not even getting into specifics of brand endorsements. Every 1 out of 4 ads are about cricket and I wonder why? Cricket , F1 , FIFA , Wimbledon , French Open ...... Are they really about the spirit of sports. Hardly!

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